A page structure matched to your practice type
General, pediatric, cosmetic, orthodontic, implant, oral surgery, periodontal or endodontic, each with its own layout logic.
Website design for dental practices should fit the practice, not the other way around
Website design for dental practices has to account for the practice type first: a single-operatory general practice, a pediatric office with parents booking on behalf of a child, or a multi-location group with a different team at each address all need a different page structure, not the same five pages with different text. We design around your practice type from the first page.
What it costs
- Plans$137 a month
- Build fee$797, after launch
- Live in7 days
- Revisions5 a month
- Domain and hostingIncluded
Detail 01
The practice type changes the whole structure
A general and family practice needs pages built around a wide range of common treatments and a family-friendly tone. A pediatric practice needs pages written for parents, not the child, with first-visit guidance and school-hour booking front and center. An orthodontic or implant practice needs pages built around consultations and financing rather than routine visits. We build the page structure to match your practice type rather than forcing every dental site into one template.
Detail 02
One design system, applied consistently
Every page, from the home page to a single treatment page, uses the same type scale, spacing, button styles and color system, so the site reads as one designed product rather than a collection of pages bolted together over the years. That consistency is also what makes future pages, like a new location or a new treatment, quick to add without looking like an afterthought.
Detail 03
Accessible and readable, not just attractive
Dental patients span every age group, including older patients who may have lower vision or less comfort with small interface elements. Text sizes, color contrast and tap target sizes are set to be comfortable for a wide range of visitors, not just to look sharp on a large designer monitor. Design that only works for the person who approved it in a meeting is not finished.
Detail 04
Designed to be handed off, not locked away
You never need design software or a login to request a change. Every revision is a plain-language request through your client portal, and we make the change and send a preview link. The design lives in the site, not in a file only we can open.
Deliverables
What you get
One consistent design system across every page
Type, color, spacing and buttons stay uniform site-wide, including pages added after launch.
Accessible type sizes and contrast
Comfortable for patients across every age group, not just optimized for a designer monitor.
Location pages for every office
Hours, parking and team per location, plus the neighborhoods you serve.
A booking request form built into the design
Not bolted on as a separate widget; it is part of the page flow from the first draft.
Design changes included every month
Five revisions a month, any size, requested from your client portal once the site is live.
Included
What comes with it on every plan
- The full website for your practice typeHome, new patients, a page per treatment, location and neighborhood pages, insurance and financing, team, gallery, contact.
- Booking request into your PMS or CRMWith an automatic reply to the patient and a notification to the front desk.
- Domain, hosting, SSL, backups and monitoringNothing to renew, nothing itemized.
- 5 revisions a monthDone within 2 to 5 working days from your client portal.
- Researched articles every week2,500 to 3,200 words each, sourced and general information only.
- SEO, answer-first content and schemaBuilt in from the first page, not sold separately.
- Redirects from your old siteEvery existing page mapped so rankings and links carry over.
Not included
What we do not do, said plainly
- Dental or medical adviceWe write general information that your team reviews. Clinical decisions stay with the practice.
- Secure patient intake or storing health recordsWe link to the intake tool you already use instead of collecting health information on the website.
- Confirmed appointmentsThe form and the AI tools collect requests; your front desk confirms every appointment.
- AI usage on Full Practice and Multi-LocationMinutes, messages and carrier fees are billed at cost on top of the monthly fee, itemized, with no markup.
- Design and code ownershipYour domain and content are yours; the design and code stay ours, as with any agency.
- Social posts, reels and Google profile management below Multi-LocationThose come with the Content Engine on the Multi-Location plan.
The build
Howitworks
Four steps, and the only one you pay for before launch is the first month.
Live demo
See website design for dental practices on your own practice
A 30-minute walk-through of the site you would get, with your treatments, your carriers and the booking request wired the way your front desk wants it.
Speed and ads
Afastersitemakeseveryaddollarwork harder
If the practice runs Google Ads or social ads, the landing page is half the result. A slow or confusing page wastes the click you paid for. A fast, specific page helps keep it, and can help lower what you pay for the next one.
We do not promise a specific cost-per-click, percentage or ranking. We build the page the ad lands on to be fast, relevant and easy to act on.
Built to open fast on a phone
Static pages, compressed photos and almost no JavaScript, served from Cloudflare. Every page targets 90+ on Google PageSpeed and is re-tested after each change.
Easy to use with one thumb
Large tap targets, the booking request always one tap away, and the answer to the heading in its first sentence.
Better landing pages can lower what a click costs
Google lists landing-page experience as one of the three parts of Quality Score, and says higher-quality ads can often lead to a lower cost per click. A fast, relevant treatment page helps on both counts.
More of your paid clicks stay
When a page loads before the visitor gives up, fewer people bounce back to the search results, so more of the clicks you already paid for reach the booking request.
Sources: Google Ads Help, "About Quality Score" (checked September 2026); Google Ads Help, "About Ad Rank" (checked September 2026).
What you get
Thepackagebehind this service
What every plan carries, and which plan adds the AI Engine or the Content Engine.
The website
Cleanings, crowns, root canals, implants, aligners, whitening, emergencies and whatever else you offer, each on its own page with an FAQ block and the booking request.
Single Operatory: includedFull Practice: includedMulti-Location: included
A page per office with hours, parking, team and map, plus pages for the neighborhoods and nearby towns your patients come from. Multi-Location adds a location hub.
Single Operatory: includedFull Practice: includedMulti-Location: included
The carriers you accept, how billing works at your office, and your financing or membership options, in plain words.
Single Operatory: includedFull Practice: includedMulti-Location: included
A short request form (reason for visit, carrier, preferred times) that is clearly a request your front desk confirms, with an automatic reply to the patient.
Single Operatory: includedFull Practice: includedMulti-Location: included
Every request is pushed by API, Zapier or Make into your practice management system where it accepts external requests, and into your CRM in every case, with new patients tagged.
Single Operatory: includedFull Practice: includedMulti-Location: included
Static pages served from Cloudflare, compressed photos and almost no JavaScript, re-tested after every change.
Single Operatory: includedFull Practice: includedMulti-Location: included
Readable type sizes, color contrast and large tap targets for patients of every age, built with the WCAG guidelines in mind.
Single Operatory: includedFull Practice: includedMulti-Location: included
Managed for you
Hours, team, offers, carriers and treatment changes, done within 2 to 5 working days. Extra revisions are a flat fee, never hourly.
Single Operatory: includedFull Practice: includedMulti-Location: included
One place to request revisions, raise tickets and send files, with an optional named approver who signs off every change on a preview link.
Single Operatory: includedFull Practice: includedMulti-Location: included
Cloudflare hosting, a self-renewing SSL certificate, daily backups, uptime monitoring and security headers, all inside the monthly fee.
Single Operatory: includedFull Practice: includedMulti-Location: included
A domain registered in your practice's name at no charge while your plan is active, or your existing domain pointed at the new site with DNS managed.
Single Operatory: includedFull Practice: includedMulti-Location: included
The domain is in your name and the content we write is yours. On cancellation you get a full export within 14 days.
Single Operatory: includedFull Practice: includedMulti-Location: included
Every page on your current site is mapped to a page on the new one and redirected, so links and search results keep working.
Single Operatory: includedFull Practice: includedMulti-Location: included
Client words
Whatpracticessayabout this work
My first check was simple: open the new patient appointments page on a phone and try to get in touch. Everything a visitor needs is up top, and the inquiry button stands out properly. Staff can now text a single link mid-call instead of narrating the menu.
Pamela CoggeshallPatient services supervisor, Dental hygiene and preventive care clinicPlano, TexasMobile navigation and page layout for new patient appointments The preparation page for new patient appointments works because it keeps its focus. It explains what the first conversation needs, and deliberately asks for nothing sensitive online. We include it in our first response as standard.
Herbert CrossleyPractice manager, Orthodontic and general dentistry clinicRoanoke, VirginiaPreparation guide and inquiry support for new patient appointments I wanted the new patient appointments page to show how we work, not just assert that we work well. They helped us select reference material that actually means something and explain it properly. It reads like the honest version of the calls we have every day.
Anne ArcherOperations manager, Community dental practiceTacoma, WashingtonReference content and service presentation for new patient appointments
Case studies
Casestudiesbehind this service
Real practices where this work was part of the build, and what changed at the front desk.
Questions about website design for dental practices
Do you design differently for a pediatric practice than a general practice?
Yes. A pediatric practice website is written for parents making the booking decision, with first-visit guidance and school-hour scheduling emphasized, while a general and family practice site is built around the widest range of routine treatments. The page structure and the copy both change with the practice type.
Can you design a site for a group with more than one location?
Yes, on the Multi-Location plan. Each office gets its own location page with hours, parking, team and directions, plus a location hub, and the build fee covers the whole group rather than being charged per office.
Will the design look the same as other dental sites you have built?
The structure follows patterns that work for dental sites, but the design itself is built around your colors, your team and your photography, not a shared template. Two practices on the same plan will not look identical.
What if we do not have a logo or brand colors yet?
We set a palette and simple typographic wordmark during onboarding that reads as calm and professional for a dental practice, and you can update it later at no extra cost as part of a normal revision.
We are a specialty practice. Do you change the page structure?
Yes. An orthodontic practice gets braces, aligner and consultation pages; an endodontic practice gets referral and same-day pages; a pediatric practice gets first-visit and parent-facing pages. The practice-type pages on this site list what each one carries before you book a demo.
Can two of our locations have different hours and booking routing?
Yes. Each office gets its own page with its own hours, team and map, and the booking request from that page routes to the front desk that covers it. On the Multi-Location plan we also manage a Google Business Profile for each office.
Do you design for practices that do not take insurance?
Yes. If you run a membership plan or a fee-for-service model, the financing page explains it the way your team explains it on the phone, including what it covers and what it does not. Any figure on the page is yours, published only if you want it published.
Next step
See it built for your practice
A live walk-through of the site you would get, in about 30 minutes. Plans from $137 a month, the $797 build fee invoiced only after launch, domain and hosting included.
Book a demoOr email and a person replies within one working day.