Cleanings, crowns, root canals, implants, aligners, whitening, emergencies and whatever else you offer, each on its own page with an FAQ block and the booking request.
Single Operatory: includedFull Practice: includedMulti-Location: included
Built for oral surgery
An oral surgery website that serves referrers and patients at once
An oral surgery website has two audiences, referring dentists and their patients, and it works when each has a clear path: the referrer to a referral page with the information you need, the patient to plain instructions for wisdom teeth, extractions, implants and sedation.
Findings
Whatusuallygoes wrongfororalsurgerypractices
Four problems we see on most oral surgery websites we replace.
- Referring offices call to ask how to send a patient because there is no referral page or form.
- Patients arrive without reading the pre-operative instructions because they were a PDF on a slow page.
- Wisdom teeth is the most-searched service and it shares a page with everything else.
- The site is built for patients only, or for referrers only, and the other audience is lost.
The build
Thepagesyoursitewill carry
Each one its own page, written in your voice and reviewed by you, with the booking request at the end.
- 1Home
- 2For referring dentists (referral form and process)
- 3Wisdom teeth removal
- 4Extractions and bone grafting
- 5Dental implants and full-arch surgery
- 6Anesthesia and sedation options
- 7Before and after your surgery (instructions)
- 8Insurance, financing and payment
Patient and referral request forms
Two forms, routed separately. The patient form asks the reason for the visit, whether a dentist has referred them, the insurance carrier and preferred times. The referral form, for dental offices, asks for the referring practice, the procedure requested and how to send records. Both push into your practice management system or CRM with their own tags and confirmations.
It is a request, not a confirmed appointment. Your front desk confirms every one.
The plans
Threewaystorun it
Every plan carries the pages and the booking request above. The build fee of $797 is invoiced only after launch.
- Single OperatoryThe website, fully managedLive in 7 days
- Full PracticeEverything, plus the AI EngineLive in 10 days
- Multi-LocationEverything, plus the Content EngineLive in 15 days
What you get
Whatthesitecarriesfororalsurgery
Every plan includes the website, the booking request, hosting and the weekly changes. The AI Engine is added on the Full Practice plan and above.
The website
A page per office with hours, parking, team and map, plus pages for the neighborhoods and nearby towns your patients come from. Multi-Location adds a location hub.
Single Operatory: includedFull Practice: includedMulti-Location: included
The carriers you accept, how billing works at your office, and your financing or membership options, in plain words.
Single Operatory: includedFull Practice: includedMulti-Location: included
A short request form (reason for visit, carrier, preferred times) that is clearly a request your front desk confirms, with an automatic reply to the patient.
Single Operatory: includedFull Practice: includedMulti-Location: included
Every request is pushed by API, Zapier or Make into your practice management system where it accepts external requests, and into your CRM in every case, with new patients tagged.
Single Operatory: includedFull Practice: includedMulti-Location: included
Static pages served from Cloudflare, compressed photos and almost no JavaScript, re-tested after every change.
Single Operatory: includedFull Practice: includedMulti-Location: included
Readable type sizes, color contrast and large tap targets for patients of every age, built with the WCAG guidelines in mind.
Single Operatory: includedFull Practice: includedMulti-Location: included
AI Engine
Answers calls the front desk cannot pick up, handles questions about hours, treatments, insurance and financing, and turns the call into a booking request. Calls are summarised into a PDF: who called, what they wanted, what needs a person.
Single Operatory: not includedFull Practice: includedMulti-Location: included
A chat on every page that answers practice questions from your own content and collects a booking request with the same fields as the form.
Single Operatory: not includedFull Practice: includedMulti-Location: included
Replies to texts, Facebook Messenger and Instagram DMs around the clock and books requests. Anything clinical is handed to a person at the practice.
Single Operatory: not includedFull Practice: includedMulti-Location: included
We file the US carrier registration for business texting so replies and reminders are not filtered as spam.
Single Operatory: not includedFull Practice: includedMulti-Location: included
Client words
Whatoralsurgerypracticesdescribe
They asked to see the questions customers genuinely ask us about new patient appointments, which I respected. Nothing went live until the person responsible for that subject had signed off the answer. Pointing people to the page has replaced hunting through old emails.
John WentworthHead receptionist, Implant and restorative dental clinicSavannah, GeorgiaFAQ research and editorial review for new patient appointments The preparation page for new patient appointments works because it keeps its focus. It explains what the first conversation needs, and deliberately asks for nothing sensitive online. We include it in our first response as standard.
Herbert CrossleyPractice manager, Orthodontic and general dentistry clinicRoanoke, VirginiaPreparation guide and inquiry support for new patient appointments I appreciated being asked to separate new patient appointments requests from ongoing conversations. New business and existing conversations now arrive under different subjects. Visitors get a simpler page and we get a clearer inbox.
Zoe WeatherbyPatient coordinator, Emergency and general dental surgeryHarrisburg, PennsylvaniaInquiry categories and guided navigation for new patient appointments
Case studies
Casestudiesfororalsurgeryandpractices like it
Real projects, anonymized by practice type and region, with the practice's own words on what changed.
Live demo
See it built for oral surgery
A 30-minute walk-through of the pages above, with your treatments and the patient and referral request forms wired the way your front desk wants it.
Questions from oral surgery practices
Can pre- and post-operative instructions live on the site?
Yes, as fast web pages rather than PDFs, one per procedure, written from your own instruction sheets and reviewed by you. They are linked from the confirmation message so patients read them before the visit.
How do you handle the referring-dentist audience?
With a dedicated section: how to refer, the referral form, what records to send, how you communicate back, and a page for each procedure written at the level a referring dentist expects.
Do you describe anesthesia options?
In general terms only, as offered at your practice, with a clear statement that the appropriate option is decided at the consultation. Nothing on the site is clinical advice.
Can the AI Engine answer referral questions?
On the Full Practice and Multi-Location plans it can explain your referral process and collect a referral request. It never discusses a patient's clinical situation and hands anything of that kind to your team.
Can referring dentists send cases through the website?
Yes. The referral form asks for the referring practice, the patient's details, the reason for referral and any imaging you want attached, and it routes to the coordinator who handles referrals rather than into the general inbox.
Do you publish pre-operative and post-operative instructions?
Yes, as their own pages, written from your existing instructions and approved by your team, so patients and referrers can find them without calling. They are general information and carry that line on every page.
How are urgent extraction or trauma requests handled?
The emergency page makes the fastest route obvious and the request form collects the details either way. On the AI Engine plans the receptionist answers the call or text out of hours, collects the same details and flags anything urgent for a person at the practice, without giving clinical advice.
Can we keep separate pages for patients and for referring practices?
Yes. Most surgical practices get a patient-facing set and a referrer section with case criteria, forms and contact routes. Each has its own navigation path so neither audience has to read the other's pages.
See it built for oral surgery
A live walk-through, on your screen, of the site your practice would get, with the patient and referral request forms wired the way your front desk wants it.