The story
Whereitstarted,andwhat we changed
Three stations, in the order the practice lived them. The first two are the practice's description of the old way; the third is the build.
Station 01
Starting point
The new patient appointments contact route made no distinction between a first approach and a follow-up on an active matter.
Station 02
The problem
When it comes to new patient appointments, nothing in the inbox indicated what a message was for. Staff opened each one blind, sorting new requests from follow-ups by hand.
Station 03
What we built
Visitors now begin by choosing their purpose: a new inquiry, an existing request or a general question. Each leads to its own route, with the new-inquiry form collecting visit reason, preferred day and callback details.